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The fact is, there is no free lunch, and when it sounds too good to be true, it usually is.Overnight Success Rarely Happens Overnight
So often we think of people that are overnight successes, but the truth is many were laying the foundation for success their whole lives. Take Tim Ferris as an example – the 4 Hour Work Week author was an overnight phenomenon a year ago, and seemingly came out of nowhere. As he has related in interviews though, his overnight success was anything but. He pitched his book to 15 publishers, because 14 rejected him. His promotional campaign was virtually all grassroots: he went to conferences where bloggers were gathering, formed real friendships, and then asked if they would mind reviewing his book. The overnight success was months, if not years, in the making.
Tuesday 21 October 2008
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